Making every heating, cooling and refrigeration job findable in Melbourne
Airmax designs, installs and services air conditioning, heat pumps, ventilation and refrigeration across Melbourne and regional Victoria. We built a site with a page for each of its 28 services, a quote form that captures the suburb and the job, and yearly service reminders.
- Client
- Airmax
- Sector
- Heating, cooling and refrigeration
- Market
- AustraliaMelbourne and regional Victoria
- Platform
- Next.js
The Challenge
Airmax serves a homeowner with a broken split system, a restaurant's kitchen exhaust, a dairy farm's coolroom and a school's plant room. People search for the exact job, so one general services page would never be found. Every visitor also needed a short path to a written quote, with enough detail for the right technician to call back.
What We Did
Service pages
28 service pages under Residential, Commercial and Specialist, plus guides for air conditioning, refrigeration, ventilation and heat pumps, with page titles written for Melbourne searches.
Quote engine
One form on every page captures suburb, property type (home, business, facility or farm) and one of 33 job types, so requests arrive ready to price.
Repeat business
A footer sign-up sends a reminder when a system is due for its yearly service.
Trust
Licences and a “Licensed & insured” bar on every page, plus a route for builders and facility managers to send plans for new builds and fit-outs.
What Went Live
- 28service pages written for Melbourne searches
- 33job types in one quote form
- 5category guides, from air conditioning to heat pumps
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